Our approach goes far beyond brand monitoring – we analyse, interpret and present results which are relevant to you and your brand, giving strategic insights that will help you make the best decisions for your business.
What makes us different? We believe that to understand and interpret the conversations happening about your brand online you need a human not just a platform. That’s why we’ve build a skilled team of web listeners who are able to read and analyse conversations happening in six languages: English, French, Italian, German, Spanish and Portuguese.
Our team is at ease working both client side and agency side either directly with our client’s communications, marketing or advertising departments or alongside top class creative and media agencies delivering strategic support on existing clients and new business pitches.
We have been advising clients around the world including Nestlé, LVMH, Publicis Group, Red Cell, Boehringer Ingelheim, Chiesi, Dentsu, Eni, Thinkbid, MSC Cruises, Peroni Nastro Azzurro (SABMiller Italian Subsidiaries) on their branding and business needs since 2007.
I’m Gianandrea Facchini, Buzzdetector’s founder and CEO. I began my career working in communications and media agencies in the early 90s. In 2006 I declared my independence from the corporate rat race and began my journey into the social web. In November 2006 I established the blog Bizandbuzz. And then in 2007 I founded Buzzdetector to address a gap in the market: a web monitoring service to take data a few steps further and provide insights.